I generally stay in hotels closer to the city center, Baka, or other neighborhoods, and never by the entrance to the city. However, I saw a listing for Jerusalem Gold and the price was right, and the reviews were very good. After this stay, I will very likely stay here again. It truly met all my needs. Each member of the staff, from the desk clerks to the cleaning staff, are beyond friendly and helpful. My room was spotless and comfortable. The breakfast was great. WiFi was flawless. Mary at the desk was particularly hospitable (though everyone was truly great). You can walk to areas like Machaneh Yehuda or Ben Yehuda or take a bus/light rail to any part of the city. You are literally next to the train and central bus stations, so you can easily go anywhere else in Israel, including the airport without having to drag your suitcases around the city. It was no more noisy than any other hotel in the city and I faced the Jaffa Road where all the traffic is. Totally successful stay at this hotel.